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Description
Managerial Economics for BBA-I Sem-II | By T.R. Jain & Sanjeet Singh | As per NEP | KUK University 2025-26 ExaminationProduct Description Managerial Economics textbook for BBAI, Semester II students. By T. R. Jain & Sanjeet Singh, prepared as per NEP guidelines. Designed according to KUK University 202526 Examination syllabus. Covers application of economic theory in business decision making. Includes topics like demand analysis, production, cost, pricing, market structures, and forecasting. Written in a simple, student friendly language with business oriented

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